Late '90s closings sometimes briefly recapped major headlines, such as fuel price hikes or social issues, before the final goodbye.
This is arguably the most recognized era for fans of the show's "vintage" look. In 1999, a new visual identity was introduced, featuring more metallic and glass textures. Bom Dia Brasil - Encerramentos (1997 a 2006)
As technology improved, the closings began to feature more camera movement, panning across the newsroom to show the crew or scrolling credits over a wide shot of the set. Major Logo & Identity Shifts Year Range Primary Logo Style Aesthetic Note 1997–1999 Flat/2D Map Design Earth tones and traditional newsroom feel. 1999–2006 3D Metallic Gloss Introduction of blue/silver palettes and glass-heavy sets. 2006 (Late) High-Contrast Digital As technology improved, the closings began to feature
The closings often featured anchors like Leilane Neubarth and Renato Machado. The tone was formal but beginning to soften. 1999–2006: The "Classic" Modern Era
Closings typically showcased a zoomed-out view of the studio or the "map" backdrop that defined the late '90s aesthetic. 1999–2006: The "Classic" Modern Era