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Elias was hesitant. He’d spent money on "leads" before—spreadsheets of people who had moved house three years ago or, worse, people who were already deceased. But Miller pointed him toward a new vendor that promised real-time, intent-based data: people who had just signed their closing papers and were actively searching for a way to ensure their families wouldn't lose the house if the unthinkable happened.

For the first time in his career, Elias didn't feel like a salesman; he felt like a lifeguard. Because he had reached the right person at the exact moment of their need, the conversation wasn't a pitch—it was a solution. buy mortgage protection leads

"I was just looking at the mortgage statement," Sarah whispered. "My husband... he’s the main breadwinner. If something happened to him, I don’t know how I’d keep this roof over our heads." Elias was hesitant