Consumer Behaviour In Tourism, Second Edition <720p 2026>

Features case studies from diverse regions, including the Chinese and Islamic tourism markets, and adventure tourism in the USA and New Zealand .

Classifications and segmentations of different types of tourists. Consumer Behaviour in Tourism, Second Edition

Includes dedicated sections on the impact of terrorism on the tourism market, the rise of no-frills (low-cost) travel, and the influence of the internet on tourist behavior. Features case studies from diverse regions, including the