Microsoft Buys Web Tv -

: It provided a platform to promote core products like the Windows operating system and Internet Explorer browser. Technology and Evolution

: The deal was valued at approximately $425 million in a combination of cash and stock. Strategic Intent : microsoft buys web tv

: WebTV used a low-cost set-top box and a dial-up connection to allow users to browse the web and send email on a standard TV. : It provided a platform to promote core

Microsoft's acquisition of WebTV Networks Inc. in was a landmark $425 million deal that signaled the tech giant's first major push to dominate the living room by merging the internet with television. The Deal and Strategy Microsoft's acquisition of WebTV Networks Inc

: The definitive agreement was announced on April 6, 1997 , and the acquisition was completed on August 1, 1997 .

: CEO Bill Gates viewed the partnership as a way to deliver "emerging forms of digital broadcasting" to consumers.