Bed 365 Apr 2026

: By 2005, the family made the decisive move to sell their physical shops for £40 million to focus entirely on their online operations, a move that allowed them to outpace slower-moving established rivals. Innovation and Growth

: They were among the first to master "in-play" or live betting, allowing users to place wagers on specific events during a match (e.g., the next corner kick), which is now the industry's most popular product. bed 365

In 2000, , an econometrics graduate and daughter of local businessman Peter Coates, recognized that the future of gambling was digital. She convinced her family to mortgage their retail betting shops, Provincial Racing , to secure a £15 million loan from the Royal Bank of Scotland. : By 2005, the family made the decisive